A decline in Canadian visitors to Las Vegas results in an “at par” swap deal with the casino owner

Many officials, hoteliers and travel travelers point to the decline in Canadian tourists as a major reason for the decline in tourism numbers.

Now, Circa Resort & Casino has launched an “at par” promotion – making the exchange rate for Canadians equal at its properties.

Tourism in Las Vegas collapses to early 2000s levels as visitors flee the city

Casino owner Derek Stevens told Fox News Digital that he was inspired by growing up in Detroit.

“When the Canadian exchange rate became too far behind the level of the US dollar, I remember that many times Restaurants and hotels“Pubs and the like would put a mark on their establishment,” he said.

Hoping to boost tourism, a major casino owner in Vegas has launched an “at par” exchange rate promotion for Canadian tourists. (Istock)

He added that the sign “showed a Canadian flag and an American flag with an equal sign between them — or a Canadian dollar and a U.S. dollar with an equal sign.”

Stevens said it’s a welcome sign to Canadians from those institutions.

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Right now, he said, Canadian tourism is “declining dramatically,” not just in Las Vegas but also in it Hawaii and Miami.

“Canadian (visitors) are down anywhere from 20 per cent to 50 per cent, depending on which month you look at over the past year,” Stevens said.

“Canadian (visitors) have been down anywhere from 20% to 50%, depending on which month you look at over the past year,” one casino owner said. (circa casino and resort)

So far, Canadians’ reaction has been “divided.”

“I would say half or maybe a little less are saying: ‘No, I won’t come, there’s no chance.’ I’m upset. I don’t feel welcome.” US“Stevens said.

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“The other half says, ‘I appreciate the gesture. I appreciate the welcome. I’ll make sure I consider booking with you, because I appreciate the fact that there’s someone welcoming us, because we didn’t feel welcome,'” he added.

Las Vegas welcomed 35.4 million visitors in 2025 through November, according to the latest numbers available from Vegas convention officials. (Getty Images)

The Las Vegas Convention and Visitors Authority (LCVA) released its annual summary through 2025, which includes numbers through November.

The report says there were 35,457,000 people who visited Sin City, down 7.4% from 2024.

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The latest month-end summary for November indicates this International visitors The number of tourists decreased to 239,500 tourists, compared to 303,834 tourists last year.

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Total occupancy in 2025 was 80.7% – with Average room rates Priced at $183.51 and conference attendance $5,682,200.