Nutella spreads widely after the jar floats in zero gravity on the surface of Artemis II
The scene unfolded aboard NASA’s Artemis II mission, with a tub of Nutella emerging from the spacecraft’s galley as if it had a communication time and lighting crew. In zero gravity, the jar drifted, turned, and was practically posed—poster-forward, perfectly framed—providing a product shot so authentic it looks like a storyboard.
Within hours, the clip spread across social media, with users marveling at what many say no marketing team on Earth could ever replicate.
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A jar of Nutella floated perfectly during NASA’s live broadcast of the Artemis II Moon mission. (NASA)
One user joked: “The greatest free ad in history.”
“Nutella may have just had the greatest ad…all for free!” Another account quipped.
Another commented: “Nutella just got the biggest free ad in the history of mankind.”
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The clip caught the attention of Nutella’s marketing team. The brand shared a video of the delicious ad mishap, writing: “I’m honored to travel further than any spread in history. Taking smiles to new heights.” She included spaceship and heart emojis in the post, which had been viewed nearly 200,000 times as of Monday evening.
NASA’s Kennedy Space Center She got in on the fun, writing in a post on X: “Enjoy sweets while the Artemis crew takes beautiful photos of the moon!”
The prime-time viewing jar for Chocolate Comfort was shown about four minutes before the crew of Artemis II History was made on MondayExceeding Apollo 13’s 1970 distance record of 248,655 miles from Earth.
The jar of Nutella floated perfectly in the frame, showing off its label as if it were a planned advertisement. (NASA)
The Artemis II crew safely regained contact with Mission Control after planning Communications outage for 40 minutes As for them Orion spacecraft It passed behind the far side of the moon on Monday.
During the blackout, the astronauts became the most isolated humans in history, while also reaching the closest approach to the Moon at approximately 4,057 miles above its surface.
After reconnecting around 7:25 PM ET, the mission continued with another historic moment: the astronauts took notice Rare solar eclipse From near the moon, taking pictures of the sun’s corona and multiple planets while flying by.
NASA’s Artemis II moon rocket lifts off from Kennedy Space Center’s Launch Pad 39-B on Wednesday, April 1, 2026, in Cape Canaveral, Florida. (Chris O’Meara/AP)
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It will now take four days for the crew to return home to Earth. The capsule aims to land in the Pacific Ocean near San Diego on April 10, nine days after landing Florida launch.
The crew consists of four astronauts: Commander Reed Wiseman, Pilot Victor Glover, Mission Specialist Christina Koch from NASA, and Mission Specialist Jeremy Hansen from the Canadian Space Agency.
Fox News Digital reached out to Ferrero, Nutella’s parent company, for comment, but has not yet received a response.
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